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The Power of Paper Balloons & Full-Service Fridays

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SAVANNAH, Ga. -- Convenience-store retailer enmarket has announced that its customers helped raise $90,234 for the Leukemia & Lymphoma Society’s (LLS) upcoming Light the Night Walk.

During the entire month of May, the Savannah, Ga.-based company’s 63 convenience stores in Georgia, South Carolina and North Carolina sold Light the Night paper balloon icons for $1 each in support of LLS’s mission to cure blood cancer and help patients and their families.

Enmarket also held Full-Service Fridays in Springfield and Tifton, Ga., Bluffton, S.C., and Arden, N.C. The events allowed customers to pull into the enmarket store, where members of the enmarket management team pumped gas, wiped windows and handed out coupons in hopes of collecting donations for LLS’ 2015 Light the Night event.

“I’m overwhelmed and humbled by the extraordinary generosity of our customers,” said vice president Houstoun Demere, who lost his mother to leukemia when he was six years old. “Their support will go a long way to helping the LLS find a cure for leukemia and lymphoma.”

The three enmarket stations that raised the most money were in Springfield and Statesboro, Ga., and Beaufort, S.C.

Savannah’s Light the Night Walk will take place on October 16 in Forsyth Park. During the event, walkers carry an illuminated balloon along the walk route. Cancer patients and survivors will carry white balloons as “lights of hope,” supporters carry red balloons and those walking in remembrance of someone carry gold balloons.

Founded as Interstate Stations in 1963 by Robert Demere, Enmark Stations Inc., which recently rebranded as enmarket, is a family-run business. Most of the convenience stores offer freshly prepared food and healthy snacks, and all of the stores offer gasoline, beverages, lottery services and more.


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