Anit-Smoking Product Sales Withstand Challenge from Electronic Cigarettes
Even with the challenge of e-cigs, traditional anti-smoking product sales rose 33% in 2013.
Top Anti-Smoking Products in Convenience Stores (Minus E-Cigarettes)
IRI Convenience AllScan data for 52 weeks ending Jan. 26, 2014
| Brand | Dollar Sales | PCYA* | Unit Sales | PCYA |
|---|---|---|---|---|
| Tarbar Filters | $804,985 | -15.60% | 211,533 | -14.71% |
| Zonnic Gum | $485,130 | 607.04% | 153,723 | 525.41% |
| Nicorette Gum | $106,440 | 236.56% | 7,618 | 231.50% |
| Nix It Mouth Spray | $1,709 | -32.84% | 279 | -41.41% |
| Private label tablets | $1,141 | -96.90% | 225 | -96.89% |
| Nicogel | $637 | 166.66% | 726 | 245.43% |
| Nicoderm CQ Patch | $610 | NA | 11 | NA |
| Private label gum | $600 | -4.34% | 1,200 | 1.60% |
| TOTAL | $1,401,252 | 28.06% | 375,314 | 32.15% |
Source:
IRI
Anti-smoking gums Zonnic and Nicorette saw triple-digit growth in 2013 and through the first month of 2014, based on data from IRI, a Chicago-based market research firm (@iriworldwide).
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CMH Percentage:
33%
CMH Percentage Color:
Green